Let me start with a question: What is your startup’s story? What is it that you tell your customers? What do you write on your landing pages, social media, and all that other stuff? And I’m not asking about your features or your elevator pitch, or whatever else you put on your powerpoint slides. I’m [...]
Category: Startup Branding
What should be a startup’s main focus when it comes to marketing? Where do you start? What matters and what doesn’t? I decided to ask top startup founders, leaders, investors, and marketers a simple question that would shed some light on how startup companies should be approaching their marketing efforts. Here’s the question I asked: [...]
